The Hygiene India follows UN principle of ‘leaving no one behind’
Lord’s Mark Group, one of the leading diversified conglomerate, will invest Rs.100 crores in its newly launched health and hygiene e-commerce platform, The Hygiene India, adding new products to portfolio, boosting Research & Development, enhancing the technological capabilities, building manufacturing capabilities and development of brand.
The Hygiene India, which has launched a holistic product range for essential and preventive health care based on indigenous wisdom and natural ingredients along with game changing diagnostic kits, aims to become India’s largest health and hygiene marketplace in the next three years, said Lord’s in a release on 11 Aug 2021 from Mumbai.
The products comprise of medicines for essential care, essential care kits, IVD kits, immunity boosters, etc. The home care products range include perfumed liquid hand wash, dishwasher, disinfectant, sanicubes, air-fresheners, toilet cleaners, etc. It has also launched personal care products such as sanitary pads with special focus on women hygiene and care.
These product ranges are being launched under three brand names – SafeSehat for health care product range, MarkoSafe for home care product range and Safelite for Sanitary pads.
The Hygiene India Director Sachidanand Upadhyay said, “The Lord’s Mark Group aims to provide superior quality health and home care products to every Indian household at affordable prices. The Hygiene India has been launched for achieving this goal. The future plans are around making it India’s largest care enabler and one-stop-shop for our customers. The investments will help in expediting the growth of this unique e-commerce venture.”
“The Hygiene India platform has started getting strong customer traction as we have announced the introductory discounts of flat 40% on all our products along with free shipping. We intend to offer essential care kits to give high value through complete care. The superior quality products at affordable prices will be a strong differentiator in the market,” said Naitik Vyas, Advisor, Lord’s Med, healthcare subsidiary of Lord’s Mark Group.
The Hygiene India, an initiative of Lord’s Mark Industries Pvt Ltd, follows the principle of ‘leaving no one behind’ by the United Nations.
Incorporated in 1998 in Mumbai, Lord’s started manufacturing stationary and copier paper and slowly diversified to other segments, viz., LED products, solar power solutions & solar appliances, lithium batteries, electric scooters, charging stations, fire safety products & systems and health care & safety products, agro products and pharma products. Growth through diversification has been the cornerstone of success at Lord’s. Lord’s Med and Lord’s Automotive are key subsidiaries Lord’s Mark Group.
Today, Lord’s Mark is one of the leading manufacturing group with a wide range of high quality renewable energy products and health care products in India. #manufacturing #investment #health #economy #banking /fiinews.com
