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Markets: Rodnight-PLUSS offer MiraCradle to ME, Africa and SEA medical sectors

Fiinews by Fiinews
July 18, 2023
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MiraCradle® is a perfect fit as Rodnight develops neonatal presence in the markets

The Rodnight Partnership from the United Kingdom has tied up with with Gurugram-based Pluss Advanced Technologies Limited (PLUSS) to enhance availability of ‘MiraCradle’, a unique neonatal cooling device in the Middle East, Africa and South East Asia markets.

MiraCradle® is the world’s first non-electronic, portable device based on Phase Change Materials (PCMs), developed in partnership with Christian Medical College, Vellore. The MiraCradle® neonatal cooler is an affordable passive cooling device that uses advanced PCM technology to induce therapeutic hypothermia among newborns suffering from birth asphyxia.

MiraCradle® can bring the much-needed hypothermic therapy to neonates through affordable passive cooling at a fraction of the price as compared to alternate active cooling methods.

“We are delighted to partner with The Rodnight Partnership which will further drive the market penetration of the life-saving technology of this product throughout Africa, the Middle East and Southeast Asia,” said Udit Mangal, Vice President & Business Head-Lifesciences, Pluss Advanced Technologies.

“Their knowledge of the neonatal market and the relevant channels will allow us to vastly increase the speed with which we can serve these markets with high need potential,” Mangal said on 17 July 2023.

Martin Rodnight, Managing Director of The Rodnight Partnership, added, “We are very much looking forward to working with Pluss Advanced Technologies and growing their international business.

“The MiraCradle® is a perfect fit for our product range as we develop our neonatal presence in the market.”

Founded in 2009, The Rodnight Partnership was established as a consultancy to assist medical manufacturing companies in their international endeavours, particularly in the field of channel management and distribution.

PLUSS’s PCM technology-based solutions have also received awards for applications in medical, pharmaceuticals, buildings, refrigeration, and logistics, in India and overseas. The materials are used in a variety of sectors and help the world meet the United Nations Sustainable Development Goals targets.

Founded in 1994, Pluss Advanced Technologies started with R&D and manufacturing of specialized polymers and has built global presence with own subsidiary in the Netherlands. In 2007, Pluss commenced development in the field of Phase Change Materials (PCMs) technology. In 2012, the company raised equity funds from Tata Capital Innovations Funds and expanded R&D, developed, and commercialized first of its kind temperature control solutions using proprietary materials, addressed unmet need of temperature control across refrigeration, cold storage, cold-chain logistics, HVAC, and healthcare sectors. fiinews.com

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