Sen observes substantial change in banking expectations of customers
IndusInd Bank has a strategic collaboration with Viamericas Corporation of Florida to offer digital inward remittance services to Non-Resident Indians (NRIs) in the USA through IndusInd Bank ‘Indus Fast Remit’, a remittance service platform.
This collaboration enables NRIs to benefit from highly competitive exchange rates for digital inward remittances to India.
The Indus Fast Remit platform will allow NRIs to book remittance transactions through auto debit payment mode (Automated clearing House – ACH) as well as transfer funds through the overseas Bank account.
Viamericas Corporation will use its existing IndusInd Bank Vostro relationship to credit the beneficiary account in India using the Rupee Drawing Arrangement (RDA) scheme of RBI.
Speaking about the collaboration, Soumitra Sen, Head – Consumer Banking and Marketing, IndusInd Bank, said 25 Oct 2023, “IndusInd Bank’s engagement with Viamericas is designed to achieve strategic outcomes that support our vision of being the preferred Bank for Indian diaspora by providing relevant financial and banking solutions.
“With changes in lifestyle, we have observed a substantial change in banking expectations of customers and we as a Bank are poised to deliver a rich banking experience that our customers demand.”
Viamericas Corporation CEO Paul Dwyer “We welcome the launch of this collaboration with IndusInd Bank as an excellent way for NRIs living in the United States to send money back home to India.
“Engaging with IndusInd Bank has been a great opportunity to increase our presence in this market while facilitating IndusInd’s ability to provide additional financial and banking services to their current and future customers.”
IndusInd Bank Limited commenced its operations in 1994 catering to the needs of consumer and corporate customers. As on September 30, 2023, IndusInd Bank has a customer base of approx. 37 million, with 2631 Branches/Banking Outlets and 2903 ATMs spread across geographical locations of the country and covering 1,43,000 villages. The Bank has representative offices in London, Dubai and Abu Dhabi.
Viamericas is a licensed money transmitter offering international money transfer services across the United States. The online platform allows customers to safely, easily and affordably send money 24/7 from the US to India. Fiinews.com
